Bakit tayo nakikipagtismisan? (Why do we gossip?)


Excuse me, hindi po ako sumasali sa tsismis! (Excuse me, I do not gossip!)

Oh, but you do—that is, if we go by how gossip is defined in several studies. In this entry, I draw on research from different fields of study—psychology, anthropology, physics and complexity, organizational management, and economics—to explain what scholars say about gossip: (1) what it is, (2) how it gets spread, and (3) why we do it. My hope is to have a better appreciation for gossip and its role in society, and, at the same time, impart my nerdy tendencies to hit scholarly work (read: Google Scholar is your friend) when life’s more trivial questions pique my curiosity. Continue reading →